B.Com Hons. Marketing and Retail Management

Sales & Marketing
  • Duration
    3 Years
  • Level
  • Programme
  • Study Mode
    Full Time

Course Description

B. Com Honors Marketing and Retail management deal with gaining knowledge and skills of supervising the selling of products, through shops and markets, directly to clients. The course provides students with a wide range of managerial and retail managerial skills are provided them with understanding in various subjects of streams like accounting, taxation, economics, finance, management and insurance. It is intended for satisfying the need of the developing needs of specialists in the fields of consumer conduct, publicizing and brand management, web-based business, retail the executives and so forth. In this program, the student needs to focus on how to run a business, also on business regulation, structures applied to create a well-managed business, and ownership philosophies. the curriculum includes topics like international business, marketing, advertising, consumer science, logistics, operations management, etc.


The candidate should have qualified 10+2 (any stream + English) or its equivalent from a recognized board of education with at least 55% marks in aggregate.


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